”33” Export Excites Owerri With Friendship Party

With the celebration of friendship as its key message, “33” Export Lager Beer, Nigeria’s No. 1 Friendship Beer, hosted consumers to an evening of fun at Bongo Center, Owerri, Imo State on Sunday October 15th, 2017.

Before the Owerri event, other cities across Nigeria including Lagos, Ibadan, Uyo, and Port-Harcourt had felt the friendship vibe as consumers were entertained by top DJs and comedians like Comedian Bash, I Go Save, Shakara, Ajebo, DJ Kentalky, DJ Real and several other entertainers.

Chika Dike-Paul, a guest at the event in Owerri, could not keep his excitement in as he praised the “33” Export brand for creating memorable moments with the friendship party.

“As a hardworking person who believes in the importance of friendship, the weekends are the best opportunities to connect. For us, the friendship party has become an event we look forward to because we spend time together relaxing and creating new memories, especially when there is always good music and comedy,” he said.

In his remarks, Brand Manager “33” Export Lager Beer, Mfon Bassey, restated the brand’s commitment to promoting friendship by providing platforms for people to come together and have fun.

“The success of the “33” Export Friendship Experience is built on the opportunity it provides friends to connect,” said Bassey. “No matter where they are, the “33” Export Lager Beer will be found anywhere their friendship leads,” he concluded.

With auctions and other interesting activities at the party, friends in Owerri were rewarded with gifts such as generators, refrigerators, standing fans, T-shirts and many more.

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“33” Export Celebrates Nigeria’s Independence Day With Consumers In Port Harcourt, Uyo

“33” Export last weekend gave consumers in Port Harcourt and Uyo another reason to create new memories as the brand thrilled residents of the cities with its Experience Parties.

The Friendship Experience Party which is Nigeria’s biggest friendship platform to engage consumers has been held in major cities across the country. Over the past few months, thousands of consumers and lovers of the brand have been hosted in popular clubs and bars to the best of music, games and comedy experiences.

Following the recent friendship parties in Onitsha and Lagos, friends in Port Harcourt and Uyo came out in numbers to enjoy “33” Export while celebrating Nigeria’s Independence Day.

Speaking during the event in Port Harcourt, Portfolio Manager – Mainstream, Lager and Stout Brands, Nigerian Breweries Plc., Emmanuel Agu asserted that the parties show the bond and unity in friendship among Nigerians.

“No matter where we are, the essence of friendship is always strengthened by the recognition that the bond people share needs to be acknowledged and celebrated. Nigeria is fortunate in its diversities, and a lot of our consumers are here today to celebrate one another and to recognise the indispensable quality of friendship and unforgettable experiences,” Agu said.

With interesting activities at the event, consumers in Port Harcourt and Uyo won lots of amazing gifts such as generators, standing fans, refrigerators, branded T-shirts – as friends shared and made bids with the “33” Export currency.

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“33” Export Set For National Takeover With Friendship Experience Parties

Coming off the just concluded ‘City of Friends’ campaign, which was a first of its kind experience that paraded the best of Nigerian acts with consumers who were hosted for three days in commemoration of the World Friendship Day, the undoubtedly No. 1 Friendship Beer in Nigeria, “33” Export will be sustaining the momentum by hitting major parts of the country with the ‘Friendship Experience Parties’, as the first event is set for this Sunday, 27th of August, 2017 in Agege, Lagos State.
The initial phase of the Experiential Parties kicked off in March 2017, covering cities across the country such as Calabar, Port Harcourt, Lagos, Jos, Uyo, Benin, and many more, as thousands of consumers and lovers of the brand were hosted by several top DJs and comedians such as MC Shakara, Comedian Bash, Ajebo, DJ Kentalky, DJ Real, DJ Kaywise and others in the entertainment industry.
According to the Portfolio Manager, Mainstream Lager and Stout, Nigerian Breweries, Emmanuel Agu, “33” Export is fulfilling its promise of providing unique friendship experiences whilst creating opportunities for its target consumers to bond, party and create memorable moments.
“We are also emphasizing the brand’s commitment to the moments that matter to our consumers, no matter where they are,” Agu added.
Over the next few months, thousands of consumers and lovers of the brand will again be hosted in popular clubs and bars across the country by some of the biggest DJs and comedians, all thrilling consumers with the best of music, games and comedy experiences.
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“33” Export Unveils ‘City of Friends’

“33” Export Lager Beer, the number one friendship beer, today unveiled ‘City of Friends’ at the Sheraton Hotel, Ikeja, Lagos.

The City of Friends is a platform to encourage friends to celebrate one another, and highlight the time-tested values of friendship. The three-day event will bring together friends from across the country to celebrate the values of friendship in an atmosphere of music, dance and fun.

The celebration which is scheduled to open on July 28, will culminate with the grand finale on July 30 – a day set aside by the United Nations to promote the role that friendship plays in promoting peace in many cultures across the world.

“We are taking advantage of this globally recognized day of friendship to deepen the brand’s core proposition to its consumers by unveiling the City of Friends,” said Franco Maria Maggi, Marketing Director, Nigerian Breweries Plc., while speaking at the launch. “For three days, consumers and friends of “33” Export will come together to celebrate the values of friendship – loyalty, fun, companionship, and goodwill – in a festive atmosphere courtesy of the number one friendship beer.”

Artistes billed to perform at the City of Friends include Femi Kuti, 2face Idibia, Orezi, 9ice, MI Abaga, Wande Coal, Cynthia Morgan, Seyi Shay, YCee, Phyno, Flavour, Small Doctor, and many others.

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