Bottle That Takes You Selfie When Drinking Coke Launched – Abusidiq
Soft drink giant, Coca-Cola has invented a ‘selfie bottle’ with an integrated camera that automatically takes snaps when you take a coke drink.
The invention, seen as an attempt to stay relevant in the ever-changing competitive market, will render the selfie stick an old invention.
The ‘selfie bottle’ works with the use of a proprietary camera technology that captures a photo anytime the device reaches a 70-degree tilt – which is the angle at which most people drink.
The quirky gadget also features a dedicated share function which allows users to effortlessly share their selfies on Facebook, Instagram and Snapchat.
The product was created by advertising agency Gefen for Coca-Cola Israel as part of its Summer Love outdoor festival.
“It really does the trick and makes the partygoers more present and active during the event, knowing they can share their special moments just by drinking,” the company’s marketing agency told the Drum.
The cost of this shocking innovation has not yet been stated.